Sunday, January 17, 2010

Heidi Elnora


Heidi in a dress of her own design at at her October 2009 wedding to Jeff Baker

Heidi Elnora Standridge graduated from Mortimer Jordan High School and went on to Central Alabama Community College on a softball scholarship. She then went to Savannah College of Art and Design on a presidential college scholarship. Polished design, classic lines, and attention to detail took Heidi from small town Alabama to PROJECT RUNWAY and back.

After Project Runway and four years of designing children’s wear, Heidi decided it was time to make her dream a reality. “ In November of 2006, back in her hometown of Birmingham, Alabama, heidi elnora was created. In 2007, Heidi debuted her first collection at New York bridal fashion week.

The summer of 2009, Heidi opened her second location in her home away from home, Atlanta, Georgia. In the winter of 2010 Heidi will be opening her first satellite location in Los Angeles. Heidi stays true to her roots by taking on a hand-made approach when it comes to design. Garment artisans in Alabama and Georgia craft all heidi elnora gowns and veils by hand. Brides now have the opportunity to have a custom gown at any budget.

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